Company Logo Tuesday, November 05, 2002

Sirific Wireless Announces Michael Hogan as New President and Chief Executive Officer

Brings Extensive Industry Experience and a Proven Start-Up Track Record

November 5, 2002

WATERLOO, ONTARIO — Sirific Wireless Corporation, a developer of reconfigurable RF integrated circuits for innovative wireless products, today announced that Michael Hogan has joined the company as President and Chief Executive Officer.

Hogan brings sixteen years of experience in the Communications Systems IC business with strengths in strategy development and execution, as well as a broad range of managerial responsibilities in profit and loss, sales, marketing, manufacturing and research and development.

“Mike is a highly experienced business leader with an intimate knowledge of the Wireless Semiconductor industry,” said Dr. Tajinder Manku, Sirific founder and Chief Technology Officer. “We are confident that Mike’s direction and leadership will successfully move our organization to the next stage in its evolution.”

“I have been in this field for many years and recognize the incredible potential of Sirific's revolutionary technology,” said Mike Hogan. “I look forward to providing guidance and leadership to this talented team as we evolve this technology into world-class products and take them to commercial success.”

Previous to joining Sirific, Hogan was a General Manager at Texas Instruments, a world leader in digital signal processing and analog technologies. He had full P&L responsibility for the Wireless Networking Business Unit and generated tens of millions of dollars in revenue in less than two years. Hogan managed a team of 150 and had responsibility for three domestic and two international R&D facilities. He chaired the executive level strategy team to develop an overall portfolio strategy in Broadband networking and led the $300 million acquisition of Alantro Communications in June of 2000, accelerating Texas Instruments’ entry into the 802.11, Home Networking and Wireless LAN space. Alantro was a 50-employee start-up company with working silicon but not yet at the product stage. Alantro became Texas Instruments' Wireless Networking Business Unit and by 2002, the division was generating 20 percent market share in 802.11 unit shipments.

Hogan joined Texas Instruments after graduating from Syracuse University in 1986 with a Bachelor of Science degree in Electrical Engineering. He spent nearly ten years in the sales organization at Texas Instruments, rising from several technical sales roles to become Texas Instruments’ worldwide account manager for AT&T -- an account worth more than $100 million. In the mid 90s Hogan assumed responsibility for the entire North American sales strategy for Texas Instruments’ Network Communication IC segment, becoming the GM of the Enterprise Networks Business Unit and developed a $100 million silicon system chip set business over the next four years. In 1999 Hogan became the General Manager for the Broadband Services Unit, leading Texas Instruments’ earliest foray into the Network CPU and Residential Gateway markets.

About Sirific Wireless Corporation

Sirific Wireless Corporation is a Fabless Semiconductor RFIC Company whose unique reconfigurable RF technology is the platform for innovative multi-standard transceiver products.

Patent-pending Sirific technology enables a reconfigurable, multiple standard RF receiver and transmitter, integrated and manufactured in 0.18 µm RF CMOS.

The company was founded in 2000 and is based in Waterloo, Ontario, Canada.

linkback: http://www.sirific.com/021105.htm

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