Thursday, May 27, 2004
Worms to cost European ISPs €282 million in 2004/05
Study shows attacks on EU service providers now a daily occurrence
Basingstoke, UK; May 27, 2004 — European broadband providers are bearing massive cost burdens in order to minimise the impact of worm attacks on residential subscribers, according to new research from Sandvine Incorporated.
Though worms are usually associated with attacks on corporate networks, the malicious, malformed data traffic they generate is also wreaking havoc on service provider networks, degrading the broadband experience for home Internet users and imposing anywhere from thousands to millions in unplanned network and customer support costs directly related to thwarting attacks.
Working from metrics derived from European customers and selected industry sources, Sandvine has calculated that worm attacks – small and large – will cost the European service provider sector more than as €123 million in 2004 and €159 in 2005.
Metrics include the cost of specialised tactical response teams, swamping of customer support resources, inflated transit costs and perhaps most damaging over the long term, a loss of brand equity that aggravates the industry-wide problem of customer churn.
“The quickening pace and global impact of worm attacks makes understanding their impact on ISPs increasingly urgent,” said Tom Donnelly, co-founder and VP, marketing and sales of Sandvine Incorporated. “Worms exact a massive toll by forcing service providers in Europe and elsewhere to mobilise premium resources in order to quell attacks and protect the subscriber experience.”
In addition to the onerous cost of large-scale attacks, Sandvine researchers have discovered another type of expensive worm activity: persistent, low-level attack traffic caused by remnants of previous worms that tenaciously cling-on to residential subscriber PCs. Cumulatively, worms of both magnitudes are now an operational preoccupation for network managers and a worrisome drag on ISP profit margins.
For more on the study, Download Sandvine’s just-released white paper “Worms gobbling ISP profits: The financial impact of attack traffic on European service provider networks.” Available from (http://www.sandvine.co.uk/solutions/download_center.asp).
For more about worms, their behavior at each stage of development and subscriber-friendly options for mitigating the impact of worm traffic, visit Sandvine online at www.sandvine.co.uk.
Worms and their cost to service providers: key findings