Thursday, November 18, 2004

Sandvine launches Argentine broadband initiative

Esco Cable partnership to address burgeoning, highly-competitive access market

Waterloo, Ontario and Buenos Aires, Argentina; November 18, 2004 – Sandvine Incorporated today announced a sales and marketing partnership with Esco Cable S.A., Argentina’s leading broadband VAR.

Having completed an intensive testing and certification process, Sandvine’s award-winning IP service control platform has been added to Esco Cable’s comprehensive broadband network solution set. Esco Cable will provide Sandvine customers in Argentina with local market expertise, consulting services, product implementation and aftermarket support.

“With the highest cable and phone penetration in Latin America, Argentina is one of the most dynamic broadband access markets in the CALA region,” said Mario Gorostarzu, President of Esco Cable S.A. “Today's low broadband adoption rates indicate a market opportunity and we are very pleased to be working with Sandvine to capitalize on it.”

The Argentine Internet and broadband access market is entering a new growth phase in 2004. Increasing awareness of alternative business approaches such as 'free access' and 'public access' is propelling broadband into the mainstream. Despite the country’s recent economic troubles, the open and fiercely competitive nature of the Argentine internet access market means ISPs are under extra pressure reduce network costs, increase market share and improve the profitability of their subscribers. A perfect market environment for Sandvine’s award-winning traffic management and security products.

ABOUT ESCO CABLE S.A.:
Founded in August 1993, Esco Cable has started marketing, selling and supporting electronic equipment for the CATV industry in Argentina. As technology evolves. Esco Cable has focused the main goals in order to provide the best solutions for the CATV and Communications fields, such as fiber optics networks, cable modem systems, addressable systems, telephony over IP. Today the company is offering a comprehensive array of products and services that includes consulting, training, turn key projects with the ultimate technology available and with the commitment to offer their customers the most innovative, state of the art and cost-effective solutions. More at http://www.escocable.com.ar/.

ABOUT SANDVINE
Sandvine’s award-winning network equipment helps broadband service providers boost profitability by adding a powerful new control panel to the broadband dashboard. With Sandvine technology, network engineers can understand subscriber behaviour, recognize and address network threats, classify applications, guarantee service levels and create profitable tiers for multiple broadband services – without a forklift upgrade to current infrastructure. Sandvine is building a well-guarded bridge between what broadband networks were originally engineered to do, and what broadband applications are compelling them to do today. To find out more, visit Sandvine online at www.sandvine.com.

linkback: http://www.sandvine.com/news/pr_detail.asp?ID=63